Outsource Sales Development Representatives

Yes. We train each SDR on your exact criteria during the 30-day deployment — BANT, MEDDIC, or your own custom scorecard — so only meetings that fit your ICP reach your account executives’ calendars.

Breadth of motion. Your SDR prospects across email, phone, LinkedIn, and video, personalizes outreach, and qualifies against frameworks like BANT or MEDDIC. An appointment setter is the focused phone version — dialing your target lists to book qualified meetings. If you have lists and need meetings, start with a setter; if you need the whole top-of-funnel run, take an SDR.

All of them. Your team runs multi-channel sequences combining email, phone, LinkedIn, and video messaging, following the cadences and messaging templates in your sequencing playbooks for each target persona.

Through feedback loops between your AEs and SDRs plus dedicated QA analysts who audit outreach and score interactions, so qualification accuracy improves week over week rather than drifting toward booked-but-worthless meetings.

Yes. CRM hygiene is part of the role — accurate contact data, activity logs, and deal-stage updates across the pipeline — and because they work inside your own CRM and sales engagement platform, your prospect data never leaves your stack.

You get real-time tracking against daily activity targets — emails sent, calls made, LinkedIn touches, meetings booked — plus weekly pipeline reviews covering response rates, conversion at each stage, and pipeline value generated.

Yes — communication is a core strength. English is the language of business and education in Kenya, which ranks #19 on the 2025 EF English Proficiency Index (top “Very High Proficiency” band, ahead of the Philippines at #28 and India at #74), so your SDRs write sharp personalized outreach and hold their own handling objections on live cold calls.

Because SDR turnover is notoriously high and expensive in markets like London, New York, or Berlin — we deliver a stable, dedicated prospecting team at roughly 70% less cost, with single-digit annual attrition and the account manager owning any replacement if a rep isn’t the right fit. See the savings calculator.